Internet marketing, Website marketing services
As the modern media-savvy customer demands the instantaneous fulfilment of online requests for information, products and services,
e-businesses
cannot afford to suffer online image discrepancies or overlook vital internet marketing opportunities.
WebActiv website marketing uses leading in-house Internet technologies to attract traffic to your site, gain a greater insight into
your
customer's needs, and extend your reach into new markets. We can focus the attention of the users that you are interested in and who are interested in your products and services.
Services:
- Market research and keyword analysis
- Competitor analysis
- Competitor profile report
- Web site analysis
- Business domain and competitor keyword research
- Keyword position reporting
- Search engine optimisation, web page optimisation
- Site audit and targeted web page analysis
- Website accessibility
- Web page optimisation
- Keyword density analysis
- Site structure optimisation
- Site map creation
- Page template and web page guidelines
- General content analysis
- SEO copywriting
- SEO re-writing
- Website submission, search engine submission
- Manual website submission
- Search submit submission (refreshed on a weekly basis)
- Site directory submission and inclusion for a full year
- XML SiteMap & Crawl Rate Optimisation covering Google, MSN, Yahoo and ASK.
- Click fraud detection & reporting
- Update and localise website coding
- Where necessary migrate your web host or business address
- Set-up localised Pay-Per-Click advertising
- Set-up and submit to local business directories and map based search engines.
- Pay-per-click advertising and management
- Keyword marketing, planning and set up
- Ad design & professionally written search listings
- Budget and ongoing campaign management
- Landing Page Optimisation
- Click fraud detection & reporting
- Link building, inbound link marketing
- Link popularity analysis
- Advice on which 3rd party websites to target
- Ensure link context is relevant making use of your search terms
- Submit link reciprocal requests to your partner candidates
- Creative copywriting. 5 types of “hooks” to encourage links. These are: News, Contrary, Attack, Resource and Humor.
- Content submission promoted through social networks
- Content submission promoted through PR networks
- Manual content submission through the search engines
- Search submit content submission
- XML SiteMap & Crawl Rate Optimisation covering Google, MSN, Yahoo and ASK.
- Newsfeed or Blog set-up
- Social network book marking
- Blog template design and development
- Set up & integration
- Blog training
- Site wide blog template design (Blog design theme creation)
- Graphic & icon design
- Search maintenance & keyword position reporting
- Search campaign management
- Keyword ranking and historical positioning reports
- Website re-evaluation and re-optimisation
- Pay-Per-Click management
- Inbound link management
- Email broadcasting and email newsletter marketing
- Email broadcasting
- Marketing strategy and planning
- Email newsletter design and copywriting
- Measurement and email campaign analysis
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